March 21, 2020

J Balvin Partners With Families Belong Together to Share Album Artwork with Children

Press Release

New York, NY — Today, J Balvin released a new album titled ‘Colores’ with artwork designed by Takashi Murakami. The artists are partnering with Families Belong Together to share the album’s art as part of the organization’s Coloring Without Borders free curriculum to use the power of color and art to bring healing to those who need it most in this unprecedented moment.

Families Belong Together works to permanently end the separation and detention of immigrant families in the United States and reunite all families who remain torn apart. In light of the Coronavirus pandemic facing the globe, Families Belong Together is making its Coloring Without Borders curriculum available for free to help parents and caregivers entertain and educate children who are home due to school shutdowns.

“Now more than ever, we need to be thinking about families who are suffering and don’t even have the option to be together in their homes, and not just because of the virus, but also because they had to leave their homes and communities due to violence and extreme poverty,” said J Balvin. “I’m proud to team up with Families Belong Together, not only because they fight to end family separation and detention, but also because they use the power of art, including coloring, as art therapy for children who are facing traumatizing circumstances.”

“We originally created Coloring Without Borders to expand the imaginations of children who have been separated from their families at the border and bring color to their lives,” said Ai-jen Poo, Co-Founder of Families Belong Together. “Now, by making this curriculum available in and outside the U.S., we are hoping it serves as a tool to promote empathy and connection between the untold numbers of families who are struggling in this moment.”

The curriculum is available for free download here and includes the Coloring Without Borders coloring book, activities for children and worksheets with the art from J Balvin’s new album. To create the coloring book, more than 80 artists came together from across the globe. The only rule was there could be no lines or borders to color within.

Copies of Coloring Without Borders have been distributed to children forced under the ‘Remain in Mexico’ policy who are currently living in Tijuana shelters. Under this policy 16,000 children were forced to live on the streets of Mexico without shelters, security or access to basic resources.


The Families Belong Together coalition includes nearly 250 different groups comprising tens of thousands of Americans from all backgrounds who have joined together to fight family separation and anti-immigrant policies. Led by the National Domestic Workers Alliance, MoveOn, the ACLU, and The Leadership Conference on Civil and Human Rights, the Families Belong Together coalition organized the National Day of Action that saw hundreds of thousands of people protest the family separation policy and other immigration policies at more than 780 events in all 50 states. The coalition is at the forefront of the fight to permanently end family separation and incarceration and immediately reunite all families who remain torn apart.

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